Inaugural Sponsor Summit a success
On Friday, February 26, Houston Dynamo sponsors arrived at the George R.
Brown Convention Center for the inaugural Dynamo Sponsor Summit. The
event provided an opportunity for sponsors to work together on
maximizing brand and business initiatives with the Dynamo and to build
relationship with other Dynamo sponsors.
"We want everyone to feel welcome and become part of professional soccer
in Houston," Dynamo President / General Manager Oliver Luck said.
"Dynamo is a word to describe someone who never fatigues; never gives
up. The name is symbolic of Houston as an energetic, hard-working, and
focused business-oriented city, and our sponsors definitely reflect
The Sponsor Summit featured presentations to increase sponsors'
knowledge about brand visibility. Events and deadlines for 2010 were
also laid out, and sponsors were encouraged to build mutually beneficial
Houston soccer personality Glenn Davis emceed the event, and Luck gave
an opening speech that featured updates on stadium progress and the new
training facility. Dynamo Senior Vice President Rocky Harris spoke on
"Sponsor Marketing and the Power of Partnerships," examining various
ways in which companies can flourish though partnerships. Other speakers
included Amigo Energy CEO G.P. Manalac, who testified to the results he
has seen since his company became the Dynamo's jersey sponsor in August
"The Sponsor Summit was successful because it allowed all Dynamo
sponsors an opportunity for collaboration during this exciting 2010
soccer season," Manalac said. "Amigo not only forged partnerships, but
also learned about the future goals and growth plans of the Dynamo
organization in Houston."
At the closing of the Sponsorship Summit, several sponsors gave a short
delivery about their companies and their relations with Dynamo thus far.
Dynamo staff and, most importantly, Dynamo sponsors left the George R.
Brown Convention Center with new networks and aspirations to maximize
their brand for the 2010 season.